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If you want to do a small business search engine Optimization then the very first thing that you have to do is to learn on how to identify keywords. This process will require you to make a list of the most related keywords that could be linked to your business. In starting this kind of business, you need to make a research on the keywords or key phrases that most of the internet users and readers key in on their internet browsers. By the time you already find the best keywords, the next thing that you have to do is to put the keywords in the page title. You have to put a big importance on the page title of your website because this is the one used by search engine spiders in evaluating your web pages.